diff --git a/django/__init__.py b/django/__init__.py
index c6cc672e84..6392d2f78d 100644
--- a/django/__init__.py
+++ b/django/__init__.py
@@ -1,4 +1,4 @@
-VERSION = (1, 0, 1, 'alpha', 0)
+VERSION = (1, 0, 1, 'beta', 1)
 
 def get_version():
     version = '%s.%s' % (VERSION[0], VERSION[1])
diff --git a/setup.py b/setup.py
index 2f65cfa64e..a5d211c965 100644
--- a/setup.py
+++ b/setup.py
@@ -74,6 +74,7 @@ setup(
     name = "Django",
     version = version,
     url = 'http://www.djangoproject.com/',
+    download_url='http://www.djangoproject.com/download/1.0.1-beta-1/tarball/'
     author = 'Django Software Foundation',
     author_email = 'foundation@djangoproject.com',
     description = 'A high-level Python Web framework that encourages rapid development and clean, pragmatic design.',