diff --git a/AUTHORS b/AUTHORS
index 40b455ff1..04b87359d 100644
--- a/AUTHORS
+++ b/AUTHORS
@@ -64,6 +64,7 @@ Matt Williams
 Michael Aquilina
 Michael Birtwell
 Michael Droettboom
+Mike Lundy
 Nicolas Delaby
 Pieter Mulder
 Piotr Banaszkiewicz
diff --git a/CHANGELOG.rst b/CHANGELOG.rst
index cc46f145f..0d6150533 100644
--- a/CHANGELOG.rst
+++ b/CHANGELOG.rst
@@ -7,13 +7,16 @@
   namespace in which your doctests run.
   Thanks `@milliams`_ for the complete PR (`#1428`_).
 
+* New ``name`` argument to ``pytest.fixture`` mark, which allows a custom name
+  for a fixture (to solve the funcarg-shadowing-fixture problem).
+  Thanks `@novas0x2a`_ for the complete PR (`#1444`_).
+
 * New ``approx()`` function for easily comparing floating-point numbers in 
   tests.
   Thanks `@kalekundert`_ for the complete PR (`#1441`_).
 
 *
 
-
 **Changes**
 
 *
@@ -23,12 +26,13 @@
 *
 
 .. _@milliams: https://github.com/milliams
+.. _@novas0x2a: https://github.com/novas0x2a
 .. _@kalekundert: https://github.com/kalekundert
 
 .. _#1428: https://github.com/pytest-dev/pytest/pull/1428
+.. _#1444: https://github.com/pytest-dev/pytest/pull/1444
 .. _#1441: https://github.com/pytest-dev/pytest/pull/1441
 
-
 2.9.1.dev1
 ==========
 
diff --git a/_pytest/python.py b/_pytest/python.py
index 812a2e870..2e6c8d87e 100644
--- a/_pytest/python.py
+++ b/_pytest/python.py
@@ -116,12 +116,13 @@ def safe_getattr(object, name, default):
 
 class FixtureFunctionMarker:
     def __init__(self, scope, params,
-                 autouse=False, yieldctx=False, ids=None):
+                 autouse=False, yieldctx=False, ids=None, name=None):
         self.scope = scope
         self.params = params
         self.autouse = autouse
         self.yieldctx = yieldctx
         self.ids = ids
+        self.name = name
 
     def __call__(self, function):
         if isclass(function):
@@ -131,7 +132,7 @@ class FixtureFunctionMarker:
         return function
 
 
-def fixture(scope="function", params=None, autouse=False, ids=None):
+def fixture(scope="function", params=None, autouse=False, ids=None, name=None):
     """ (return a) decorator to mark a fixture factory function.
 
     This decorator can be used (with or or without parameters) to define
@@ -157,14 +158,21 @@ def fixture(scope="function", params=None, autouse=False, ids=None):
        so that they are part of the test id. If no ids are provided
        they will be generated automatically from the params.
 
+    :arg name: the name of the fixture. This defaults to the name of the
+               decorated function. If a fixture is used in the same module in
+               which it is defined, the function name of the fixture will be
+               shadowed by the function arg that requests the fixture; one way
+               to resolve this is to name the decorated function
+               ``fixture_<fixturename>`` and then use
+               ``@pytest.fixture(name='<fixturename>')``.
     """
     if callable(scope) and params is None and autouse == False:
         # direct decoration
         return FixtureFunctionMarker(
-                "function", params, autouse)(scope)
+                "function", params, autouse, name=name)(scope)
     if params is not None and not isinstance(params, (list, tuple)):
         params = list(params)
-    return FixtureFunctionMarker(scope, params, autouse, ids=ids)
+    return FixtureFunctionMarker(scope, params, autouse, ids=ids, name=name)
 
 def yield_fixture(scope="function", params=None, autouse=False, ids=None):
     """ (return a) decorator to mark a yield-fixture factory function
@@ -2242,6 +2250,8 @@ class FixtureManager:
                 # fixture attribute
                 continue
             else:
+                if marker.name:
+                    name = marker.name
                 assert not name.startswith(self._argprefix)
             fixturedef = FixtureDef(self, nodeid, name, obj,
                                     marker.scope, marker.params,
diff --git a/testing/python/fixture.py b/testing/python/fixture.py
index 506d8426e..eb8f9f34b 100644
--- a/testing/python/fixture.py
+++ b/testing/python/fixture.py
@@ -2691,3 +2691,14 @@ class TestContextManagerFixtureFuncs:
             *def arg1*
         """)
 
+    def test_custom_name(self, testdir):
+        testdir.makepyfile("""
+            import pytest
+            @pytest.fixture(name='meow')
+            def arg1():
+                return 'mew'
+            def test_1(meow):
+                print(meow)
+        """)
+        result = testdir.runpytest("-s")
+        result.stdout.fnmatch_lines("*mew*")