diff --git a/django/__init__.py b/django/__init__.py
index 9e9e6f2dba..5aca8e2b42 100644
--- a/django/__init__.py
+++ b/django/__init__.py
@@ -1,4 +1,4 @@
-VERSION = (1, 0, 'final')
+VERSION = (1, 0, 'post-release-SVN')
 
 def get_version():
     "Returns the version as a human-format string."