diff --git a/django/core/management.py b/django/core/management.py
index 8785798abc..fda7050d5e 100644
--- a/django/core/management.py
+++ b/django/core/management.py
@@ -1404,20 +1404,23 @@ def load_data(fixture_labels, verbosity=1):
                     if verbosity > 1:
                         print "No %s fixture '%s' in %s." % \
                             (format, fixture_name, humanize(fixture_dir))
+                            
+    sequence_sql = backend.get_sql_sequence_reset(style, models)
+    if sequence_sql:
+        if verbosity > 1:
+            print "Resetting sequences"
+        for line in sequence_sql:
+            cursor.execute(line)
+            
+    transaction.commit()
+    transaction.leave_transaction_management()
+    
     if count[0] == 0:
         if verbosity > 0:
             print "No fixtures found."
     else:
         if verbosity > 0:
             print "Installed %d object(s) from %d fixture(s)" % tuple(count)
-        sequence_sql = backend.get_sql_sequence_reset(style, models)
-        if sequence_sql:
-            if verbosity > 1:
-                print "Resetting sequences"
-            for line in sequence_sql:
-                cursor.execute(line)
-    transaction.commit()
-    transaction.leave_transaction_management()
 
 load_data.help_doc = 'Installs the named fixture(s) in the database'
 load_data.args = "[--verbosity] fixture, fixture, ..."
diff --git a/django/core/serializers/python.py b/django/core/serializers/python.py
index 29ce6bf9bd..66dbbff335 100644
--- a/django/core/serializers/python.py
+++ b/django/core/serializers/python.py
@@ -37,7 +37,7 @@ class Serializer(base.Serializer):
     def handle_fk_field(self, obj, field):
         related = getattr(obj, field.name)
         if related is not None:
-            related = related._get_pk_val()
+            related = getattr(related, field.rel.field_name)
         self._current[field.name] = related
     
     def handle_m2m_field(self, obj, field):
@@ -80,7 +80,10 @@ def Deserializer(object_list, **options):
                 
             # Handle FK fields
             elif field.rel and isinstance(field.rel, models.ManyToOneRel):
-                data[field.attname] = field.rel.to._meta.pk.to_python(field_value)
+                if field_value:
+                    data[field.attname] = field.rel.to._meta.get_field(field.rel.field_name).to_python(field_value)
+                else:
+                    data[field.attname] = None
                     
             # Handle all other fields
             else:
diff --git a/django/core/serializers/xml_serializer.py b/django/core/serializers/xml_serializer.py
index 3a0fdb5395..633001f5f0 100644
--- a/django/core/serializers/xml_serializer.py
+++ b/django/core/serializers/xml_serializer.py
@@ -82,7 +82,7 @@ class Serializer(base.Serializer):
         self._start_relational_field(field)
         related = getattr(obj, field.name)
         if related is not None:
-            self.xml.characters(str(related._get_pk_val()))
+            self.xml.characters(str(getattr(related, field.rel.field_name)))
         else:
             self.xml.addQuickElement("None")
         self.xml.endElement("field")
@@ -181,7 +181,7 @@ class Deserializer(base.Deserializer):
         if len(node.childNodes) == 1 and node.childNodes[0].nodeName == 'None':
             return None
         else:
-            return field.rel.to._meta.pk.to_python(
+            return field.rel.to._meta.get_field(field.rel.field_name).to_python(
                        getInnerText(node).strip().encode(self.encoding))
         
     def _handle_m2m_field_node(self, node, field):
diff --git a/tests/regressiontests/serializers_regress/models.py b/tests/regressiontests/serializers_regress/models.py
index c287b6e0d6..4e740b4b63 100644
--- a/tests/regressiontests/serializers_regress/models.py
+++ b/tests/regressiontests/serializers_regress/models.py
@@ -116,6 +116,16 @@ class FKSelfData(models.Model):
 class M2MSelfData(models.Model):
     data = models.ManyToManyField('self', null=True, symmetrical=False)
 
+
+class UniqueAnchor(models.Model):
+    """This is a model that can be used as 
+    something for other models to point at"""
+
+    data = models.CharField(unique=True, maxlength=30)
+
+class FKDataToField(models.Model):
+    data = models.ForeignKey(UniqueAnchor, null=True, to_field='data')
+
 # The following test classes are for validating the
 # deserialization of objects that use a user-defined
 # field as the primary key.
diff --git a/tests/regressiontests/serializers_regress/tests.py b/tests/regressiontests/serializers_regress/tests.py
index 97b3fbacbe..fdd464f1b4 100644
--- a/tests/regressiontests/serializers_regress/tests.py
+++ b/tests/regressiontests/serializers_regress/tests.py
@@ -184,6 +184,12 @@ The end."""),
     (m2m_obj, 445, M2MSelfData, []),
     (m2m_obj, 446, M2MSelfData, []),
 
+    (data_obj, 450, UniqueAnchor, "UAnchor 1"),
+    (fk_obj, 451, FKDataToField, "UAnchor 1"),
+    (fk_obj, 452, FKDataToField, "UAnchor 2"),
+    (fk_obj, 453, FKDataToField, None),
+    (data_obj, 454, UniqueAnchor, "UAnchor 2"),
+    
     (data_obj, 500, Anchor, "Anchor 3"),
     (data_obj, 501, Anchor, "Anchor 4"),